Papaya Young Creators 9
The 9th edition of the Papaya Young Creators competition has just started. This year, participants have the opportunity to create commercials, music videos, and films for TikTok. The deadline for submissions is February 28. To take part, contestants should describe an idea for a film which is a response to a task prepared by the partners. They need to submit it through the contestant account on the Papaya Young Creators website.
In this year's edition, contestants can create materials for four categories:
- Branded Stories
- Music Stories
- Creative Playground by TikTok and its subcategories: TikTok Branded Stories and Tiktok Unique Stories
The deadline for submitting ideas expires on February 28.
Over the years, finalists in Papaya Young Creators have gone on to produce successful industry projects, be they advertising campaigns, music videos or branded content. Talents including, Alex Tsilifonis, Milda Baginskaite, Nils Hansen and Natasha Mwansa, Jamal Wade,have built their portfolios through experience in international production, networking and, crucially, the support of Papaya Young Creators jury members.
The Cannes Lions Festival of Creativity has recognized the competition’s unique initiative that supports inclusiveness and young talents. Now the initiative is reaching out for even more talents in a bid to demonstrate how content creation encompasses more than just traditional approaches to film art. The competition formerly known as Papaya Young Directors is now Papaya Young Creators, and we have expanded to include new, contemporary categories, working alongside the biggest brands: Porsche, Philips One Blade, and DPD. The cooperation with TikTok is also a big shift, showing that creating engaging advertising content requires many tools and goes well beyond traditional thinking about formats and media.
The Papaya Young Creators is an initiative of the Papaya Films creative production company, which operates worldwide through offices in Warsaw, London, New York and Lisbon.